Monthly Archives: July 2009

Steve Jobs on working with Paul Rand, old but still valuable.

Paul, could you make us a lit­tle jewel? Clar­ity of rela­tion­ship between client and designer.
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We choose the moon-.com : rerun.

Do you remem­ber when as a nation, we made things hap­pen? This is a ter­rific inter­net expe­ri­ence that lets those of us who expe­ri­enced the Apollo 11 mis­sion do it again with enhanced media and a new his­tor­i­cal per­spec­tive. An excel­lent look at how learn­ing can really be a dif­fer­ent kind of experience. If you [...]
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CFL’s suck and Incandescent Bulbs are evolving. That’s really good.

Despite a decade of cam­paigns by the gov­ern­ment and util­i­ties to per­suade peo­ple to switch to energy-saving com­pact flu­o­res­cents, incan­des­cent bulbs still occupy an esti­mated 90 per­cent of house­hold sock­ets in the United States. Aside from the aes­thetic and prac­ti­cal objec­tions to flu­o­res­cents, old-style incan­des­cents have the advan­tage of being remark­ably cheap. - nytimes I [...]
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Change the way you think : about everything.

Yvon Chouinard talks about Patag­o­nia chang­ing under­wear pack­ag­ing. His think­ing has made Patag­o­nia one of the strongest for­ward think­ing brands on the planet.
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